Creating a fresh, authentic brand of coffee for a newer, younger breed of coffee lovers. Introducing a whole new product scope for the ‘south Indian filter coffee virgins’ and the ‘south Indian filter coffee proud’ seeking a mix of luxury blends and single origin coffees. Set in a true to nature, simple world of product rich coffee.
Brand Strategy. Brand Name. Identity Design. Packaging Design. Translation to Retail Design. Managing the Digital & Social Assets. Brand Marketing & Communication planning and execution.
Category:
Food & Beverage
